A former executive from Christie’s International Realty has joined Chicago-based @properties to help the company build its burgeoning franchise business.
Natalie Hamrick will officially serve as “Vice President for Brand Growth” at @properties, according to a company statement. In this role she is responsible for the geographic expansion of @properties’ franchise business and for supporting the company’s franchise partners. The statement also said she will work closely with Co-CEO Thad Wong and Chris Lim, President of Brand Growth.
Hamrick was excited about the opportunity.
“I have long admired @properties as a forward-thinking brokerage firm and industry innovator, and I am delighted to join the company at such a critical point in its growth,” she said in the statement.
Hamrick previously spent almost nine years at Christie’s. She started as a marketing manager and eventually ended up as vice president of business development. She left the company last fall.
According to @properties, during his tenure at Christie’s, Hamrick “led the partnership management of affiliates in the US and Canada and led the development and integration of a company-wide global affiliate program.”
Now at @properties, Hamrick’s duties will likely fall into a similar genre. The @properties franchise business was first announced last fall and has expanded rapidly in recent months. The first franchise debuted in Detroit in February, followed by other franchises in Wisconsin, Texas, and Indiana. The company has also signaled that it has ambitions to continue expanding its franchise business.
Wong hinted in the statement that Hamrick was the very person who led these growing operations.
“Natalie’s luxury real estate sensitivity and close industry relationships made her a natural addition to our franchise team as we continue to expand,” Wong said in the statement. “It will be a fantastic resource to help @properties franchisees enter the high-end market.”
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